Range profile
Zingers & Flingers Inc
The short version
Zingers & Flingers Inc is a state-of-the-art indoor shooting range, gun shop, and training facility near Wausau, Wisconsin, offering 20 lanes, firearm and archery rentals, and defensive training programs backed by nearly 600 customer reviews.
The hits
- Extensive rental and retail inventory, including over 100 firearms and NFA items for range use, plus a 30-yard indoor archery range for compound bows and crossbows.
- Knowledgeable, patient staff frequently praised for assisting first-time visitors, guiding purchases, and instructing classes.
- Modern, ADA-compliant facility with two independent 10-lane, 25-yard ranges that accommodate both handgun and long-gun shooters.
- Daily 9 a.m. to 9 p.m. operating hours and a flexible, accommodating approach to scheduling and customer needs.
- Structured training programs, including concealed carry and personal defense courses, alongside beginner-friendly range introductions.
The misses
- Inconsistent ammunition-and-lane pricing reported on at least one occasion, with identical 9 mm products and services costing different amounts for different customers.
- Occasional technical issues with the lane systems, specifically disconnects that can interrupt a shooting session.
About Zingers & Flingers Inc
Located just off State Highway 29 west of Wausau at 229179 Co Rd O in Marathon City, Zingers & Flingers Inc operates a 20-lane indoor shooting complex that combines firearms retail, hourly range rentals, and structured training under one roof. The facility is divided into two independent 10-lane ranges, each offering 25-yard shooting lanes rated for most rifle and pistol calibers below .50 BMG, and both sides are ADA compliant. Beyond the firing lines, the business maintains a 30-yard indoor archery range configured for spot and 3D shooting, rated for compound bows and crossbows.
The retail side emphasizes high-quality firearms, accessories, ammunition, and silencers from recognized manufacturers. Visitors can also select from a catalog of over 100 firearms and NFA items available for range rental, a setup that repeat visitors frequently use to test different models, sizes, and calibers before committing to a purchase. Civilians can rent lanes by the hour, while the facility also contracts with professional law enforcement agencies and technical colleges for departmental training sessions.
On the second floor, Zingers & Flingers runs a training program positioned as central Wisconsin’s source for firearm safety and personal defense instruction. The curriculum spans concealed-carry certification, beginner-friendly introductions to handguns, rifles, and shotguns, and specialized coursework for shooters who want structured progression beyond casual range visits. Customer-facing materials reference daily operating hours from 9 a.m. to 9 p.m., and feedback regularly describes the staff as knowledgeable, patient, and willing to walk new shooters through range protocols, rental selections, and purchase paperwork, whether the visitor is a solo hobbyist or a parent bringing a child for a first pistol outing.
The overall atmosphere is consistently described as welcoming and professional, with visitors citing clean bays, a wide selection of used and new inventory, and extras such as date-night events and seasonal promotional range cards. Repeat visitors note that the environment suits both casual recreational shooting and serious skill-building, with the rental gallery serving as a practical testing ground for different firearm sizes and calibers before committing to a retail purchase. That said, the source material does surface specific operational friction: at least one visitor reported a pricing inconsistency where two customers paid different amounts for the same 115-grain 9 mm ammunition and lane package on the same visit, and another noted that the electronic lanes occasionally experience disconnects that merit maintenance attention.
With a 4.90 rating across 583 reviews, Zingers & Flingers draws a mix of first-time shooters, hobbyists, families, and law enforcement professionals. The facility’s emphasis on hands-on education, extensive rental options, and modern amenities distinguishes it from smaller local competitors, though prospective visitors should verify current ammunition and lane-rental pricing at check-in.
Recurring feedback
What visitors consistently mention
- Staff expertise and customer guidance: Recurring feedback emphasizes that employees demonstrate deep product knowledge, patience with new shooters, and attentiveness during both retail transactions and range orientations.
- Facility amenities and atmosphere: The indoor ranges and retail space are routinely described as modern, clean, and accommodating, with the archery range and rental selection adding breadth beyond standard gun-shop offerings.
- Instruction and training quality: Visitor patterns indicate that defensive-training and concealed-carry courses, along with beginner introductions, are well-received for their structured pacing and informative content.
- Rental and retail variety: The availability of over 100 firearms and NFA items for range rental is repeatedly cited as a practical resource for testing models and calibers before purchase.
- Pricing and mechanical consistency: Isolated but specific reports note discrepancies in ammunition-and-lane bundle pricing and occasional lane-system disconnects, indicating intermittent operational gaps.